In This Podcast: You'll learn the fascinating backstory of how Pinterest came to be, how the best businesses are using it, and what it really takes to be successful on Pinterest.
If you don't already know, my wife and I have a large following on Pinterest. Consequently, over 60% (about 534,000 visits) of my traffic is driven this way. You heard that right. Pinterest is a powerful marketing tool with a lucrative audience. The key is understanding how to use it.
Meet Kevin Knight. He’s the Brand Strategy Manager at Pinterest. But before that he was crushing it as a Creative Strategist at Facebook and then working at Microsoft before that. He works with some of the largest brands in the world to develop digital and creative strategies that work.
In this Podcast You'll Learn:
- Why Pinterest Was Invented
- How The Best Brands Are Using Pinterest
- How To Use Pinterest To Drive Traffic & Sales
- How To Use Pinterest To Engage Your Community
Here is a short video of Kevin speaking at a Pinterest marketing event a few months back.
Are you using Pinterest to drive traffic, sales, and brand engagement? Let me know your best strategies in the comments below.