COVID hit many businesses hard in 2020 and Boardroom name DAZZ wasn’t any different. It wasn’t for a lack of product demand though. Who didn’t rake the shelves clean of cleaners last year? Unfortunately, ancillary suppliers couldn’t keep up with demand, so the maker of effervescent cleaning tablets came up about 50% shy of its own 2020 goals.
Fortunately, DAZZ used the pause in business as an opportunity to build their sales team, rebrand their products, and expand their supply chain. According to management, those changes have the company excited for 2021 with expectations of sales around $2.6 million. And 2022 could be even better as DAZZ explores white label opportunities in the cleaning space and potential contract manufacturing partnerships in the CBD and spinning mop business.
Take a listen to what the CEO had to offer regarding the lessons of 2020 and what 2021 has to offer.
Tim and Chris